Jamison Bedding http://www.jamisonbedding.com We Make Sleep Different Fri, 05 Jun 2015 17:48:41 +0000 en-US hourly 1 http://wordpress.org/?v=4.2.5 Bedding dealers hope to stay on roll at High Point Market http://www.jamisonbedding.com/marketing/bedding-dealers-hope-stay-roll-high-point-market/ http://www.jamisonbedding.com/marketing/bedding-dealers-hope-stay-roll-high-point-market/#comments Mon, 23 Apr 2012 11:40:21 +0000 http://www.jamisonbeddingmarketing.com/?p=1395 HIGH POINT – Retail bedding business has been strong this year, and retailers shopping bedding showrooms here are hoping to keep the momentum rolling. Bedding producers are obliging with a wide assortment of new products and programs. Not surprisingly, gel beds are in the middle of the action. Southerland enters [...]

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HIGH POINT – Retail bedding business has been strong this year, and retailers shopping bedding showrooms here are hoping to keep the momentum rolling.

Bedding producers are obliging with a wide assortment of new products and programs. Not surprisingly, gel beds are in the middle of the action.

Southerland enters the High Point Market with its first gel entry, the Omni line, which combines gel and memory foam. “Gel is the logical evolution of memory foam,” said Steve Russo, CEO.

Steve Russo, left, and Scott Miller, both of Southerland, get comfortable on new Refresh latex beds.

Steve Russo, left, and Scott Miller, both of Southerland, get comfortable on new Refresh latex beds.

Southerland, which is testing the waters in High Point, is also showing its Refresh latex line, Russo added.

Jamison is doing well with its expanded gel offerings, which include a gallery program, a gel topper and a gel pillow. “Gel resonates with consumers,” said Ken Hinman, senior vice president of sales and marketing.

Captain Cool, the penguin figure who serves as the mascot for Jamison’s Gel Comfort line, is featured in the new retail display and marketing materials. Shown in a surfboard setting, Captain Cool is “surfing for cool comfort,” Hinman said.

“You don’t look a gift horse in the mouth,” commented Therapedic CEO Gerry Borreggine, referring to the gel boom. His company is showing a new Blue Paradise Eco-Gel bed cushioned with three inches of gel and three inches of memory foam, retailing at $2,299.

Stylution is entering the gel category here with two beds, retailing from $999 to $1,299.

“The foam category is doing well,” said Ed Scott, a veteran Stylution executive. “Gel combined with visco gives you the benefit of visco and the benefit of a cooler night of sleep.”

Scott said he hasn’t seen as much excitement about a new bedding feature like gel since much of the industry switched to single-sided beds a decade ago.

Bedding producers are also showing new promotional models here and introducing lines targeting specific niches.

Paramount Sleep’s new Boutique Hotel line features encased coils and better grade upholstery materials, said Richard Fleck, chief marketing officer. “I am pleased with our initial results at market,” he said.

Carolina Mattress Guild is showing its G-Whiz bed, which features an eight-inch memory foam mattress. It retails at $599.

“Retailers are here and they are buying,” said Paul Sullivan, vice president of Five Star Mattress, which is showing its new TLC and Essential Elements lines.

Reverie is emphasizing technology with its market introduction. Exclusive Reverie technology gives consumers the power to control all of the functions of the bed and other appliances in the room with a range of smartphone and tablet devices, the company says.

“The products we’re featuring represent Reverie’s focus on integrating our sleep systems into today’s technology-driven lifestyle,” said Lisa Tan, Reverie’s marketing director.

Sleep accessories providers say they are looking for a good High Point Market.

Fabrictech is introducing its new Pure Care Plush pillow line, offering a variety of popular pillow filling materials. “We are focusing on health, wellness and comfort,” said Sean Bergman, vice president of sales and marketing. “Our customers get it.”

He noted that even though retail is improving, it’s important for retailers to maximize the size of their sales tickets with the addition of sleep accessories to the mattress sale.

Originally written by David Perry and published by Furniture Today on 4/23/2012

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129th Anniversary Products and Promotion http://www.jamisonbedding.com/uncategorized/129th-anniversary-products-promotion/ http://www.jamisonbedding.com/uncategorized/129th-anniversary-products-promotion/#comments Sun, 15 Apr 2012 11:32:40 +0000 http://www.jamisonbeddingmarketing.com/?p=1393 Jamison will present its new, specially-branded Anniversary model with gel foam in a choice of Eurotop or tight-top styles, each expected to retail in queen at $599, down from $799. The two, foam-encased innerspring beds feature layers of comfort and super-soft foams, topped by gel foam. The mattresses are paired [...]

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Jamison will present its new, specially-branded Anniversary model with gel foam in a choice of Eurotop or tight-top styles, each expected to retail in queen at $599, down from $799.

The two, foam-encased innerspring beds feature layers of comfort and super-soft
foams, topped by gel foam. The mattresses are paired with a high profile, heavy duty sustainable wood foundation.

Showing a blue-and-cream color way, the special Anniversary models also use knit
covers with a repeat pattern of the Jamison logo crest on the top panel, and matching seersucker-inspired border panels on both the mattress and box.
Emphasizing its American

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Jamison Bedding Promotes Rick MacLean to Dual Executive Posts in Finance and Operations http://www.jamisonbedding.com/marketing/jamison-bedding-promotes-rick-maclean-dual-executive-posts-finance-operations/ http://www.jamisonbedding.com/marketing/jamison-bedding-promotes-rick-maclean-dual-executive-posts-finance-operations/#comments Thu, 16 Feb 2012 12:03:22 +0000 http://www.jamisonbeddingmarketing.com/?p=1402 MacLean’s takes over overall strategic planning and development of the organization, with emphasis on Jamison’s marketing, sales and manufacturing functions Rick MacLean, Chief Financial Officer of Jamison Bedding, has been promoted to the new dual executive position of CFO and Chief Operating Officer of the company, announced Frank Gorrell, president. [...]

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Rick Maclean, Jamison Bedding CFO and COO.

Rick Maclean, Jamison Bedding CFO and COO.

MacLean’s takes over overall strategic planning and development of the organization, with emphasis on Jamison’s marketing, sales and manufacturing functions

Rick MacLean, Chief Financial Officer of Jamison Bedding, has been promoted to the new dual executive position of CFO and Chief Operating Officer of the company, announced Frank Gorrell, president.

The appointment expands MacLean’s responsibilities to include overall strategic planning and development of the organization, with emphasis on Jamison’s marketing, sales and manufacturing functions. In his new post, McLean will continue to report to Gorrell.

“Rick’s expansive knowledge and experience have been instrumental over the past few years in moving forward the Jamison brand and business,” Gorrell noted. “His principle-based management skills will become even more important to our success as we continue to evolve the organization and implement our strategic objectives.”

Before joining Jamison in 2008 as CFO, MacLean had worked in finance and operations at a diverse number of firms including Hartmann®, the Lebanon, TN-based producer of luxury travel goods, and most recently at McKesson Corp., an international pharmaceutical distributor and health care IT company.

Originally published on Bedroom Retailers Magazine 

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Captain Cool Marketing Expansion http://www.jamisonbedding.com/marketing/captain-cool-marketing-expansion/ http://www.jamisonbedding.com/marketing/captain-cool-marketing-expansion/#comments Wed, 01 Feb 2012 11:21:09 +0000 http://www.jamisonbeddingmarketing.com/?p=1381 Jamison Bedding has a “chilling” new Gel Comfort line. Just ask Captain Cool. The Brentwood, Tenn.-based producer, making a major new product push here, is touting cool comfort and cool sleep with the introduction of a new specialty line of gel and memory foam called Gel Comfort. To help promote [...]

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Captain-Cool-JamisonJamison Bedding has a “chilling” new Gel Comfort line. Just ask Captain Cool.

The Brentwood, Tenn.-based producer, making a major new product push here, is touting cool comfort and cool sleep with the introduction of a new specialty line of gel and memory foam called Gel Comfort. To help promote the line the company is introducing “Captain Cool,” a penguin character and mascot.

To be used in retail promotions and events, the Captain Cool plushie will be outfitted with a Jamison-branded blue cape and will be present en masse in a designated “Chill Room” in the company’s High Point Market showroom, International Home Furnishings Center M-531.

The Chill Room will showcase the new line plus a comprehensive point-of sale program that includes matching top-of-bed items, signage and POP materials, coordinated latex sleeping pillows and a modular tower for displaying all Gel Comfort accessories.

The new four-model Gel Comfort collection incorporates JGel, an exclusive formulation of high-density memory foam blended with gel beads that are significantly more substantial than those in other gel-foams, improving the line’s temperature control performance, according to company officials.
In August, Jamison became the first U.S. mattress producer to adopt JGel in early product presentations to retailers, the company said.

Ken Hinman demonstrates Jamison Gel Comfort pillow at High Point Market 2012

Ken Hinman demonstrates Jamison Gel Comfort pillow at High Point Market 2012

Ken Hinman, senior vice president of sales and marketing, said the company’s new Gel Comfort line will retail from $1,099 to $1,999 in queen and carries a 10-year full warranty.

“The JGel component enables us to address more aggressively the issue of body temperature and its impact on the quality of sleep,” Hinman said. “Our beds are also available in a range of feels and options that will satisfy virtually any comfort preference.”

Gel Comfort mattresses incorporate the same quality foam core used in the company’s Marriott Hotel mattresses and can be used with any one of three Jamison adjustable bed bases or with the company’s high-profile, heavy-duty steel and wood foundation, officials said.

Top models feature additional memory foam layers with densities of up to five pounds, or thick, convoluted applications of the JGel component.

“We further ensure a cool and comfortable sleep experience with an active air exchange design that aids the circulation of air throughout the product,” Hinman said.

Aiming to visually communicate the cool comfort and cool sleep that the line delivers, Jamison’s Gel Comfort models have a sleek European look afforded by non-quilted, four-way super-stretch knit or cotton velour covers in shades of Arctic White.

Originally posted at Furniture Today on 11/4/2011

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New Gel Comfort™ Pillows, Toppers Headline Summer Event http://www.jamisonbedding.com/marketing/new-gel-comfort-pillows-toppers-headline-summer-event/ http://www.jamisonbedding.com/marketing/new-gel-comfort-pillows-toppers-headline-summer-event/#comments Sun, 01 Jan 2012 11:31:33 +0000 http://www.jamisonbeddingmarketing.com/?p=1387 Targeted for July and August, Jamison will introduce at market a Summer Promotion focused on its Gel Comfort beds, plus “cool discounts” on a new Gel Comfort topper and pillow program. The promotion includes three new Gel Comfort brand images with a summer theme for window, wall or kiosk display [...]

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Gel-Comfort-News2Targeted for July and August, Jamison will introduce at market a Summer Promotion focused on its Gel Comfort beds, plus “cool discounts” on a new Gel Comfort topper and pillow program.

The promotion includes three new Gel Comfort brand images with a summer theme for window, wall or kiosk display in stores. Captain Cool plushies in hula skirts and leis also will be featured in the consumer event.

JGel Memory Foam mattresses in the Gel Comfort Mattress Collection

Jamison is proud to enter the industry of gel concept beds with a new interpretation of a gel solution called JGel™. This innovative new product was created exclusively for Jamison Bedding by our supplier of fine foam for years, Carpenter.

We are the first to blend gel beads into the Jamison memory foam system which currently provides 10% more support than typical memory foams. By doing so, JGel™ will offer varying degrees of cool, comfortable slumber. With 300% more active air flow, JGel™ will be found atop of the Jamison famous “Hotel Core” in all four models. Using the core in concert with JGel™ will offer superior support and rapidly reduce painful pressure points.

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